Exhibition Talk: Iceland by the World's Worst Photographer
Exhibition Talk: Iceland by the World's Worst Photographer
Exhibition Talk: Iceland by the World's Worst Photographer
Icelandair named her the world's worst photographer, then sent her across Iceland to prove that even she couldn't ruin the view; now Blanche Mortemard sits down in New York to share what a dodgy photographer can capture when the scenery is this outstanding.
Icelandair named her the world's worst photographer, then sent her across Iceland to prove that even she couldn't ruin the view; now Blanche Mortemard sits down in New York to share what a dodgy photographer can capture when the scenery is this outstanding.
Icelandair named her the world's worst photographer, then sent her across Iceland to prove that even she couldn't ruin the view; now Blanche Mortemard sits down in New York to share what a dodgy photographer can capture when the scenery is this outstanding.
In April 2026, Icelandair set out to prove one point: even the world’s worst photographer can take a great photo in Iceland.
More than 127,000 people applied for the title.
Paris resident Blanche Mortemard won it, chosen for her gift for consistently poor photos and her refreshingly honest approach to travel. In June, she spent ten days crossing the country, camera in hand.
Now she comes to Vancouver to talk about how it went.
In this moderated conversation, Blanche shares the story behind the campaign and the photos that came out of it. Expect blurry glaciers, honest reflections, and a case for why the best travel photos are not always the technically good ones.
So did Iceland do all the heavy lifting, or did Blanche somehow out-chaos the scenery?
Come find out.
In April 2026, Icelandair set out to prove one point: even the world’s worst photographer can take a great photo in Iceland.
More than 127,000 people applied for the title.
Paris resident Blanche Mortemard won it, chosen for her gift for consistently poor photos and her refreshingly honest approach to travel. In June, she spent ten days crossing the country, camera in hand.
Now she comes to Vancouver to talk about how it went.
In this moderated conversation, Blanche shares the story behind the campaign and the photos that came out of it. Expect blurry glaciers, honest reflections, and a case for why the best travel photos are not always the technically good ones.
So did Iceland do all the heavy lifting, or did Blanche somehow out-chaos the scenery?
Come find out.
In April 2026, Icelandair set out to prove one point: even the world’s worst photographer can take a great photo in Iceland.
More than 127,000 people applied for the title.
Paris resident Blanche Mortemard won it, chosen for her gift for consistently poor photos and her refreshingly honest approach to travel. In June, she spent ten days crossing the country, camera in hand.
Now she comes to Vancouver to talk about how it went.
In this moderated conversation, Blanche shares the story behind the campaign and the photos that came out of it. Expect blurry glaciers, honest reflections, and a case for why the best travel photos are not always the technically good ones.
So did Iceland do all the heavy lifting, or did Blanche somehow out-chaos the scenery?
Come find out.
Blanche Mortemard
Blanche Mortemard is a 28-year-old from Paris who was named the winner of Icelandair's search for the world's worst photographer, chosen from 127,642 applicants worldwide. In June, she spent ten days traveling across Iceland, with flights, accommodation, and transportation covered, capturing the country's landscapes with a self-described talent for consistently poor photography. Her results, and her refreshingly honest take on travel, are now the subject of a Taste of Iceland exhibition.
Blanche Mortemard
Blanche Mortemard is a 28-year-old from Paris who was named the winner of Icelandair's search for the world's worst photographer, chosen from 127,642 applicants worldwide. In June, she spent ten days traveling across Iceland, with flights, accommodation, and transportation covered, capturing the country's landscapes with a self-described talent for consistently poor photography. Her results, and her refreshingly honest take on travel, are now the subject of a Taste of Iceland exhibition.
Blanche Mortemard
Blanche Mortemard is a 28-year-old from Paris who was named the winner of Icelandair's search for the world's worst photographer, chosen from 127,642 applicants worldwide. In June, she spent ten days traveling across Iceland, with flights, accommodation, and transportation covered, capturing the country's landscapes with a self-described talent for consistently poor photography. Her results, and her refreshingly honest take on travel, are now the subject of a Taste of Iceland exhibition.
Icelandair
Icelandair flies to more than 50 destinations worldwide.
By uniting passengers traveling to and from Iceland with passengers crossing the Atlantic via Iceland, Icelandair has continuously expanded and reinforced its network over the last decades. Our Icelandair route network is the core of our operations, with our hub in the North Atlantic playing a key role.
Icelandair
Icelandair flies to more than 50 destinations worldwide.
By uniting passengers traveling to and from Iceland with passengers crossing the Atlantic via Iceland, Icelandair has continuously expanded and reinforced its network over the last decades. Our Icelandair route network is the core of our operations, with our hub in the North Atlantic playing a key role.
Icelandair
Icelandair flies to more than 50 destinations worldwide.
By uniting passengers traveling to and from Iceland with passengers crossing the Atlantic via Iceland, Icelandair has continuously expanded and reinforced its network over the last decades. Our Icelandair route network is the core of our operations, with our hub in the North Atlantic playing a key role.
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Sign up for a chance to claim your free ticket!
A link will be sent to claim your tickets one week before each event. Tickets are limited, so be ready to grab yours.
Sign up for a chance to claim your free ticket!
A link will be sent to claim your tickets one week before each event. Tickets are limited, so be ready to grab yours.
