Pizza Time with Flétta and Ýrúrarí

Icelandic design teams Flétta and Ýrúrarí will open Pizza Time, co-presented by Transformer, a Washington, D.C.-based 501c3 non-profit visual arts organization that connects, elevates, and serves a diversity of emerging artists across innovative global exhibition and program platforms. Guests can order freshly felted wool pizza slices made of leftovers from the Icelandic wool industry.

The scene of the design performance is built like a small pizza place where customers can see the felted pizza slices being made. Guests can participate by ordering a slice from the menu or selecting toppings to customize the order to their taste and bring home a one-of-a-kind wool pizza slice.

Pizza Time was first performed at DesignMarch in May 2023 and won the title of 'Project of the Year' at the annual Icelandic Design Awards.

Ýrúrarí is known for her playful approach to recycling with her uniquely mended recycled sweaters. She has participated in exhibitions worldwide since she started working as a textile designer ten years ago.

Flétta is made up of product designers Birta Rós Brynjólfsdóttir and Hrefna Sigurðardóttir, who have been working together since 2014. Their practice revolves around responsible design, utilizing reused materials, and local production.

t r a n s f o r m e r is a Washington, D.C.-based 501 (c) 3 artist-centered, non-profit visual arts organization. Founded in June 2002 by artists & arts organizers, Transformer’s mission is to connect, elevate, and serve a diversity of emerging artists and arts leaders. Transformer develops innovative, multi-faceted exhibition and program platforms, both independently and through global partnerships, to present artists’ evolving ideas and work, advance new and best visual arts practices, and engage audiences with emerging contemporary art.

t r a n s f o r m e r is committed to inclusivity, professional excellence, artist equity, open dialogue, expansive cultural exchange, and freedom of artistic expression.

t r a n s f o r m e r