Style from the Skies: Icelandair X Flétta: Turnaround

FLÉTTA Turnaround

Icelandair's uniforms have journeyed globally, welcoming millions of passengers aboard over the years. As these uniforms complete their original mission, Icelandair has found a way to extend their adventures.

With the introduction of new uniforms last year, the old ones were set aside but will not be forgotten. Design studio FLÉTTA's Turnaround project has crafted these iconic garments into unique bags to extend the journey. Utilizing a diverse range of materials from the retired uniforms—clasps, hats, ruffles, buckles, cravats, and collars—they have transformed them into something entirely new and exciting.

Come check out these craftily transformed uniforms and be inspired to check in on a voyage to Iceland!

Flétta

Design studio Flétta, founded by Birta Rós Brynjólfsdóttir and Hrefna Sigurðardóttir, merges expertise in product design and industrial engineering to create innovative, upcycled products. Birta, a BA graduate from Iceland University of the Arts, has interned at Glithero in London, contributed to the Willow Project, and featured at Dutch Design Week, with her work published in notable sustainability books. Hrefna, holding a BSc from the University of Iceland and a BA in Product Design, also studied ceramics and contributed to The Traveling Embassy of Rockall, exploring futuristic societal concepts. Together, they craft unique pieces that inspire social commentary and sustainability.